The CalmaStay website was built on Squarespace. It’s an ideal platform for luxury hospitality brands because it allows for visually rich design, smooth navigation, and easy long-term management — without compromising performance or aesthetics.

This was a fully custom Squarespace website. Every layout, section, and interaction was intentionally designed to reflect CalmaStay’s calm, luxury-focused brand and to guide visitors naturally toward booking.

Through minimal layouts, curated imagery, soft visual pacing, and intentional content flow. The design avoids clutter and overwhelm, allowing the experience — not just the property — to shine.

Yes. The website was structured to encourage direct bookings while clearly guiding visitors to external platforms like Airbnb when needed, creating a smooth and trust-building booking journey.

Absolutely. The site is fully responsive and designed to feel just as calm and immersive on mobile as it does on desktop — which is essential for travelers browsing and booking on the go.

Yes. Storytelling was a core part of the strategy. The site was designed to communicate not just where CalmaStay is, but how it feels to stay there — reinforcing wellness, intentional living, and escape.

This approach works especially well for luxury rentals, boutique hotels, retreats, and hospitality brands that value experience, design, and emotional connection over high-volume sales tactics.

Definitely. While every project is custom, the same strategic foundation — visual storytelling, UX clarity, and conversion-focused design — can be applied to other hospitality and travel websites.

Yes. Projects like this are created through my Design Days or custom Squarespace website builds, depending on scope. We decide the best approach together once we’re aligned on your goals and timeline.

Absolutely. I can redesign or refine existing websites, enhance booking flows, improve UX, or create a strong brand presence alongside platforms like Airbnb. Nothing gets wasted.

Yes. Every project includes a walkthrough and support period. Ongoing support, updates, or SEO add-ons can be added based on what you actually need.

Yes. I work with clients worldwide. Time zones aren’t an issue, and communication is always clear, organized, and seamless.

Of course. I offer multi-currency invoicing, so you can pay in USD, EUR, GBP, or whichever currency works best. There’s no unnecessary friction.

Just reach out. Send a quick inquiry or book a free call. You don’t need a full plan — clarity comes after the conversation, not before it.

That’s completely okay. Alignment matters. If it doesn’t feel right on either side, we part ways respectfully — no pressure, no awkwardness.